Selected Work
©2019 — 2026
[MARKETING] isn't broken. your [FUNNEL] is.
[REACH] isn't broken. your [ENGAGEMENT] is.
[social media] isn't broken. your [strategy] is.
you’re posting consistently. so why isn’t anything growing?
the views are flat. the engagement barely registers. and the followers you do have never seem to turn into paying clients. you’re showing up, staying consistent, doing what everyone told you to do, and the numbers still won’t move. so you start to wonder if the problem is you.
it isn’t. consistency, the right formats, and volume are exactly what a modern strategy is built on. what’s usually missing underneath them is the analytics: a real read on what’s working and what to do more of, so every post compounds instead of vanishing into the feed.
strategy first. then let the data decide.
strategy, execution, or both. your call.
some people just need the strategy: the plan, the direction, and a clear read on what’s working. others want the person who also builds the thing, runs the test, and reads the data back. 43north does both, and you don’t have to buy the whole thing to get value from a part of it.
i’m a generalist on purpose: brand, content, SEO + AEO, funnels, websites, tracking. the range is the point. and the advice you get isn’t my opinion dressed up as expertise. it’s what the data actually shows, so we can both drop a hunch the moment the numbers disagree with it.
no cookie-cutter packages
no hourly creative billing
no “coach”
two ways to work together.
both priced on the outcome, not the clock.
[ 01 ] website & funnel
a site that turns strangers into booked calls.
a fixed-scope framer build: a single-page main site plus the landing pages your traffic actually needs. full SEO + AEO so you show up in google and in the AI answers people now trust like a referral. content strategy, technical setup, and 30 days of support after launch.
$7,500 CAD + HST
50% to start, 50% at launch.
[ 02 ] social system & support
an audience that compounds, and a system that runs it.
a 90-day build that stands up your social engine end to end, so you stop guessing what to post and start collecting the signal that tells you. then ongoing support at the level you need:
advisory
$1,500/mo
production
$3,000/mo
full stack
$5,000/mo
$9,000 CAD + HST
for the 90-day build. retainers begin after, 3-month minimum.
i’d rather show you the numbers than tell you i’m good.
the mom room
85K → 240K+
followers grown from the ground up.
the period lab
5K → 236K
audience scaled 47×.
friend of
0 → 10K+
launched and grown from zero.
real estate money
3× following
and $60 of spend → 191 registrations.
naturamed
clinic → lead engine
self-sustaining, built on SEO · AEO · GEO.
andrea brett
song launch
release campaign + audience built to carry it.
and the numbers are only half of it. the work isn’t “make a logo.” it’s reframe the whole thing.
“win in the boardroom, lose in your body.”
“you don’t stop existing when you become a mother.”
start small. scale what works.
the first project is bounded and clear. a fast yes, not a leap of faith. we build v1 fast, systemize what works, then optimize on real signal. most engagements grow into something ongoing once the results are on the table, but that part is earned, never required up front.
01
book a fit call
we find what’s actually leaking.
02
build v1 fast
momentum beats polish.
03
optimize on the data
everything’s a test.
→ the funnel only works in one direction. attention first, trust next, the sale last.
→ you’re not selling your product. you’re selling who they get to become.
→ information is free. people pay for implementation.
→ visibility is step one. you can’t optimize a funnel no one knows exists.
→ opinions are cheap. we let the data decide.
wherever you are in the funnel, the next move is the same.
maybe you’re trying to get seen. maybe you’ve got attention but it never turns into interest. maybe you’ve got interested people who never convert. book a 30-minute fit call and we’ll find the exact place your funnel stalls, and what the data says to do about it. no pitch unless it’s genuinely the right fit.
book a fit call
what happens on the call?
we diagnose, we don’t pitch. you get a real read on where your funnel stalls. if working together makes sense, that’s a second conversation.
how much does this cost?
website & funnel is $7,500 CAD + HST. the social system is $9,000 for the 90-day build, then retainers from $1,500–$5,000/mo. no hourly, no surprises.
can i get just the website, or just social?
yes. they’re separate offers, and you can take the strategy without the execution too. start where the bigger leak is.
how are you different from an agency or a freelancer?
an agency hands you a strategy. a freelancer hands you an asset. i do both when you want both, either one when you don’t, and i make the calls from your data instead of a template.
Brand + growth build
(overview)
REAL ESTATE MONEY TEACHES REALTORS HOW TO BUILD REAL WEALTH. WE OWNED THE FULL FUNNEL: BRAND, CONTENT, SEO AND AEO, AND THE ANALYTICS UNDERNEATH, SO EVERY POST AND PAGE COMPOUNDS INSTEAD OF VANISHING INTO THE FEED.
we tripled the following, wired up the tracking so we could finally see what converts, and turned short-form video into a repeatable engine. individual shorts crossed 900+ views on a lean account.
REAL ESTATE MONEY
2026
by 43North Studio